top of page
Data Center Inc.
Inspiring Accessibility in Community Banking Through Technology.
"Customer-centered relationships. Cutting-edge technology. Through tailored solutions designed to meet your unique needs, DCI listens and delivers."
My breadth of work for DCI ranges from social media and digital ad design, to visual identity strategy, and print design for corporate materials and personal brand development for leadership.
Email Campaigns
I designed a variety of targeted email campaigns for DCI, from promoting specific products and events, to broader brand messaging. These campaigns were run quarterly to varying audiences and resulted in positive customer conversions--on numerous occasions even up to a year after the campaign was initially run.
07/24 Fintech Campaign Data Centre Inc. | Plot Marketing Co.
02/25 Core Campaign Data Centre Inc. | Plot Marketing Co.
Print Design
Due to the proprietary nature of the print collateral below, I have selected to present only a portion of these documents, and am only representing a few of them that I am most proud of. I worked extensively with both the DCI and Plot teams to achieve objectives for each project, and was pleased to assist the DCI team in executing exciting versions of reports, presentations, press kits and more.
01/25 Sarah Fankhauser Press Kit Data Centre Inc. | Plot Marketing Co.
Personally branded press kit designed to accompany other collateral for a variety of speaking engagements (Excerpt)
01/25 Tanna Faulkner Press Kit Data Centre Inc. | Plot Marketing Co.
Personally branded press kit designed to accompany other collateral for a variety of speaking engagements (Excerpt)
03/25 Corporate Annual Report Data Centre Inc. | Plot Marketing Co.
Corporate annual report for shareholders and board of directors (Excerpt)
06/24 Fintech Presentation Data Centre Inc. | Plot Marketing Co.
Corporate presentation to aid the sales team when presenting and having conversations with prospective customers (Excerpt)
10
Email Campaigns
256
Socials
& Digital Ads
08
Presentation Decks & Reports
Brand Development
I began working with Plot a year after the client, DCI, underwent a rebrand. After being assigned the account in Jan '24, I began to evolve the brand's visual identity on social platforms and in marketing campaigns. Moving the brand away from illustrative graphics and multi-color gradients, toward a sleek "dark-mode" aesthetic, leveraging dynamic patterns and futuristic, forward-facing visuals.
Sept 2023 - Jan 2024
Joined Plot Marketing Co.
Jan 2024 - Dec 2024
Took Over Account | Began Brand Development
Jan 2025
In January 2025, I was tasked with pushing the visual identity further, ensuring the brand was keeping up with evolving design trends. After thorough design exploration, I proposed a move toward a brighter and more contemporary, on-trend design scheme. By leaning into the brand's vibrant color palette and using realistic visuals with a minimalist-maximalist flair, I created a visual identity that represents the company's spunk while still communicating core value props to their audience.
bottom of page